Archive for April, 2008

How To Be A Designer Brand?

Tuesday, April 22nd, 2008 Posted in Fashion Industry | No Comments »

A few weeks after my encounter with Jean-Paul Gaultier, I am hurrying down a street in the centre of an unexpectedly hot London, perspiring heavily and late for an exclusive ... Read more..

The Idols

Wednesday, April 9th, 2008 Posted in Fashion Industry | No Comments »

Jean-Paul Gaultier was one of the first fashion designers to cross over into the realm of the pop star. Indeed, back in 1989, he actually made a record – How ... Read more..

The designer as brand

Wednesday, April 9th, 2008 Posted in Fashion Industry | No Comments »

‘I don’t follow trends. It’s my job to create trends.’ A particularly well-dressed Parisian crowd packs the Fondation Cartier, a giant glass and steel art gallery designed by Jean Nouvel and ... Read more..

ZARA

Wednesday, April 9th, 2008 Posted in Introduction to Fashion | No Comments »

The reception at Inditex is very big and very white. It is, in fact, a glistening expanse of white tiles, with a horseshoe-shaped reception desk way over there in the ... Read more..

Stockholm Syndrome in Fashion

Wednesday, April 9th, 2008 Posted in Introduction to Fashion | No Comments »

‘What is it with you Swedes?’ I ask Jörgen Andersson, the marketing director of H&M. ‘First Ikea democratized interior design; now you’re doing the same thing with fashion. Are you ... Read more..